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Consumer behavior Electronic discussion groups Internet marketing

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Tancer, Bill

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Filter By Fiction/Non-fiction

Fiction Non-fiction

Filter By Subjects

Consumer behavior Electronic discussion groups Internet marketing

Filter By Authors

Tancer, Bill

Filter By Genres

bibliography

Everyone's a critic : winning customers in a review-driven world

Tancer, Bill

Details

Summary: Citing the increasing influence of online reviews on customer choices, a guide to harnessing the power of consumer reviews outlines the effective examples of such tech-savvy businesses as Yelp and TripAdvisor.

Format: text

Publisher / Publication Date: Portfolio/Penguin 2014

Copies Available at Woodmere

1 available in Adult Non-fiction, Call number: 658.8 TAN

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