Summary: When people decide whether or not to follow the crowd, what happens inside their brains? This ABC News program explores that question, highlighting neurological research that helps explain conformity and sheds light on the complex relationship between group and individual behavior. Placing test subjects in candid-camera style settings, the program illustrates how social pressures can alter...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2006
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Summary: Whether following stated procedures or complying with implicit rules of conduct, modern humans willingly modify their behavior dozens of times each day. In this program, the conformity necessary for mass interactions and the flexibility required to learn and use the behaviors of conformity are investigated. In addition to conventions such as air travel protocol and museum manners, instances of...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2006